PitchHero
A new way to raise

From Deck to Deals.

A new way to raise. We audit your pitch deck, sharpen your key message, and coach you on stage presence and delivery — so you walk in ready and walk out as a winner.

Get a free deck auditFree · ~60 sec · No signup
Al, mid-coaching
“The story carries — until slide seven.”
Read on six planes01 / 06
Story arcDoes the narrative pull?
01
Evidence weightDoes the math back the claim?
02
Slide craftOne idea per slide?
03
Visual hierarchyWhere does the eye land?
04
Stage presenceCould you own the room?
05
The askIs the close earned?
06
What comes out
0.0/10
Stor
Evid
Slid
Visu
Stag
The
One number. Six planes. Three fixes.
The brand promiseTwenty-five years on stage. Sixty seconds for you.
0+
yearson the floor
0+
pitcheswatched, coached, rebuilt
£0.0B
raisedacross investor decks
0
criteriaone method
The Hero Method™

A three-stage formula. Same framework whether the cheque is £100K or £100M.

Listen & Align
Get under the skin of the pitch.
Coach & Perform
Where the work actually happens.
Refine & Win
Polish until it lands.
01

Listen & Align

Get under the skin of the pitch.

Who is the audience. What is the win. Where are the pressure points. We map roles, align the message, and put the team in step. No-one is left behind.

02

Coach & Perform

Where the work actually happens.

Live coaching, in person or online. Real-time feedback, performance testing, a safe space to experiment and refine delivery. Teams learn by doing — not watching.

03

Refine & Win

Polish until it lands.

Final tweaks to flow, tone, and timing. Group rehearsals that embed confidence. Last-minute coaching so the team walks in pitch-ready, not pitch-anxious.

Read the full method →
What we do
01 / 06
Service · 01

Investor Presentation Coaching

Decks that read · pitches that convert.

  • ·Live roadshows + panels
  • ·Financial Q&A drilled
  • ·Story · evidence · ask
Built for real teams in real industries

Where one pitch changes the business.

Common pitch challenges we solve
  • We are not natural presenters.
  • There is no time to rehearse.
  • We have never pitched as a team before.

That is where we come in. Hundreds of pitching teams. Confusion turned into cohesion — fast.

Proven results, delivered fast
  • 01

    Clear messaging

    One idea per slide. One thesis per pitch.

  • 02

    Dynamic delivery

    A team that owns the room — even if they have never pitched before.

  • 03

    Commercially credible

    The numbers hold up. The story carries them.

Two weeks or two days. We do not waste time.

Zero-Risk, Trust-First

We earn trust before we charge for it. If you do not find value, you do not pay.

  1. Step 01

    Start with a free AI pitch audit

  2. Step 02

    We review your deck, give you real coaching insight, talk through your goals

  3. Step 03

    If you are happy, we proceed. If not, no fee. No pressure.

We will both know very quickly if we are a great fit.

What clients say
We had two days. He rebuilt the pitch in the first hour and the team in the next four. We won.
Bid Director, FTSE Insurance
£40M renewal pitch, 2025
I have done a hundred Demo Days. The pitch I delivered after coaching with Al was the only one I would actually want to watch back.
Series A founder
Y Combinator W25 cohort
Field notes
See all 8

What I'd tell you over coffee. In writing.

01 · Pitch Hero · Field notes

“10K+ Sales Pitches Later”

“10K+ Sales Pitches Later”

&8220;10K+ Sales Pitches Later&8221; I have sat through more than 10,000 sales pitches in my career. Coached them. Torn them apart. Rebuilt them from scratch. And the single biggest pattern I see — across founders, sa…

4 min readRead →
02 · Pitch Hero · Field notes

5 Essential Pitch Deck Design FAQs

5 Essential Pitch Deck Design FAQs

5 Essential Pitch Deck Design FAQs For Founders, Startup CEOs & First-Time Fundraisers At Pitch Hero , we know the pitch deck is so much more than just a pretty PowerPoint. It’s your startup’s first impression, first …

4 min readRead →
03 · Pitch Hero · Field notes

3-Minute Pitch Deck Template

3-Minute Pitch Deck Template

3-Minute Pitch Deck Template Sometimes, three minutes is all you get to make your mark. Whether you’re stepping onto a Demo Day stage or hopping on a quick call with an angel investor, your startup story needs to land…

3 min readRead →
04 · Pitch Hero · Field notes

Pitch Deck: Ultimate Guide. Everything You Wanted to Know But Didn’t Know Who to Ask

Pitch Deck: Ultimate Guide. Everything You Wanted to Know But Didn’t Know Who to Ask

Pitch Deck: Ultimate Guide. Everything You Wanted to Know But Didn’t Know Who to Ask Free template inside—no email hoops, just help If you’ve ever Googled “ What is a pitch deck, anyway? ” — you’re not alone. At Pitch…

3 min readRead →
05 · Pitch Hero · Field notes

London Executive Coaching Case Study

London Executive Coaching Case Study

London Executive Coaching Case Study The 30-Second Elevator Pitch That Landed £2 Million It was a wet Tuesday in Shoreditch when Abi , founder of a last-mile-logistics start-up, ducked into a lift at Huckletree. A par…

3 min readRead →
06 · Pitch Hero · Field notes

Executive Coaching Secrets: Turn Your Elevator Pitch into a Full Pitch Deck

Executive Coaching Secrets: Turn Your Elevator Pitch into a Full Pitch Deck

Executive Coaching Secrets: Turn Your Elevator Pitch into a Full Pitch Deck Free template inside—no email hoops, just help Last Thursday night I got a WhatsApp from Tom, a London founder I’d met once at a meet-up: Tom…

3 min readRead →
07 · Pitch Hero · Field notes

Presentation Anxiety: From Stage Fright to Standing Ovation

Presentation Anxiety: From Stage Fright to Standing Ovation

Presentation Anxiety: From Stage Fright to Standing Ovation Alright, let’s talk about that moment. You’ve got your great pitch deck , you’ve practiced, you’re ready. Then you step onto the stage. The lights ahine, the…

2 min readRead →
08 · Pitch Hero · Field notes

Pitching Workshop – Storytelling That Drives Business Growth

Pitching Workshop – Storytelling That Drives Business Growth

Pitching Workshop – Storytelling That Drives Business Growth Join the creator of Pitch Hero for a practical, interactive and hands-on workshop. It’s designed to transform the way you pitch your business. Whether you’r…

2 min readRead →
Pricing

Free to start. Pay only when it lands.

every upload, no signup

Free AI Score

Free

Six criteria, one number, three fixes. Same rubric as the paid audit, automated.

Score my pitch
Most popularone-off

Single Audit

£599

One hour with Al. Slide-by-slide on a deck of your choice. Recording + redlines after.

Book the audit
3 sessions, paid up front

Triple Premium

£999

Three hours across three weeks — the rhythm coaching actually needs to stick.

Book the triple
per engagement

Corporate Retainer

Bespoke

For bid teams, BD groups, executive cohorts. Sales-led and shaped to your timeline.

Contact us
Full pricing + refund policy →

You probably want to ask

Is this actually Al, or is it AI pretending to be Al?+

It is an AI score, calibrated against Al's method and his read of ten thousand pitches. The verdict reads like Al because the rubric is his — but the words are an LLM's. If you want Al's actual eye on your deck, that is the £599 audit.

Will my deck be used to train anything?+

No. Your file is read once, scored, and deleted within an hour. Nothing is retained for training. The score is kept anonymously so we can audit calibration over time.

What happens if my deck scores badly?+

You get the same verdict either way — six criteria, one number, three fixes. A low score is the most useful one: it tells you exactly where the deck is leaking.

How does the £599 audit differ from the free score?+

Same six criteria, deeper read. One hour with Al on Zoom, slide-by-slide on a deck of your choice, with the recording and the redlines after.

Do you work with whole teams, or only founders?+

Both. We coach delivery teams as much as executives — the people who actually walk in the room with the bid. Cohorts of 5–50.

Which industries have you coached in?+

Insurance, construction, IT, finance, retail, professional services. Decks read for Microsoft, Monster Energy, Catapult Satellite, Aon, Kier, Lanes — among others.

Twenty-five years on stage. Sixty seconds for you.

Score my pitch
Free · ~60 sec · No signup